Behind the brand – Bimba Y Lola
Bimba Y Lola was founded in 2005 in the North of Spain. The modern label launched 90 stores in its first five years of opening and has been rapidly growing ever since. Their greyhound logo expresses the brands dynamic nature and elegance.
The two sisters began their fashion journey working with their father at Sociedad Textil Lonia, which he co-founded. Venturing out, they created their own fashion brand and by 2006 had opened their first shop in Bilbao, Spain.
With their father co-founding a company that distributes clothing and accessories it is obvious where they get their inspiration. With 87 stores in Spain, Bimba Y Lola is a household name; they’ve even branched out to England.
The brand sells apparel and accessories, which evoke the spirit and playfulness of Spain. They take inspiration from nature, film, art and even family, proving that they are a close-knit bunch.
Their affordable, feminine pieces are classic with a hint of subtle modernity, and are aimed at women between the ages of 25-45. Picture classic silhouettes, combined with ribbed fabric, leather or a bold print.
With a young design team, everyone is under the age of 30, it’s easy to see that they are designing for women who want to step out of the typical Spanish Zara zone.
The latest Spring/Summer 2015 collection, ‘This is Tropicana’ uses flashes of neon colours to brighten up statement twin sets. This combined with staple sheer black pieces proves the pieces are not only wearable, but also fashionable.
