What's NICCE about LONDON?
Since 2013, the emerging clothing brand NICCE London has been growing and quickly established a name for itself as a trendy London lifestyle brand.
In the following years, NICCE London has focused on it’s modern, clean and simple design aesthetics. They have developed a unique approach to contemporary street wear apparel, especially suited to the buzzing life in London. More importantly, the creative inspiration derives from London’s ever-changing culture, music scene, tradition and art. NICCE London creates functional clothing that’s always breaking the boundaries and maintaining the brand’s ethos.
The clothing are designed for everyone, and NICCE London work with seasonal collections with a strong directional approach towards producing contemporary clean-cut street wear. Name’s such as Loco Dice, Ben Pearce, Yousef and Hot Since 82 are big fans and representatives for the brand.
The new SS15 collection is ready to launch any day now, and the main inspiration behind it is the love of fashion and electronic music by the head designer Mitchel Galvin-Farnol. Looks from the European club scene are incorporated together in this new SS15 collection. Nicce London has already caught the eye of some of the UK’s and USA’s most inspiring young music talent, such as Joey Badass & Wretch32, Jessie Ware, Ella Eyre, and Chvrches.
